Understanding post-pandemic travel intention toward rural destinations by expanding the theory of planned behavior (TPB)

Future Business Journal

Table 3 Respondents’ profile (n = 305) Source: Primary data

Demographic variable	Sub-variable	Frequency	Percent
Gender	Male	200	65.6
	Female	105	34.4
Age	Below 18	13	4.3
	18–27	69	22.6
	28–37	101	33.1
	38–47	67	22
	48–57	32	10.5
	Above 57	23	7.5
Marital Status	Single	98	32.1
	Married	175	57.4
	Others	32	10.5
Education	Undergraduate	35	11.5
	Graduate	99	32.4
	Postgraduate	113	37
	PhD	15	5
	Others	43	14.1
Occupation	Student	88	28.9
	Employed	118	38.7
	Retired	19	6.2
	Businessperson	71	23.3
	Others	9	2.9