Table 1 Descriptive statistics for Studies 1 & 2
Variable | Study 1 | Study 2 |
|---|---|---|
Age | Â | Â |
Mean | 20.940 | 20.146 |
Standard deviation | 3.345 | 3.443 |
Gender | Â | Â |
Male | 24.6% | 39.3% |
Female | 75.4% | 60.7% |
Grade/Status | Â | Â |
1st Year | 24.9% | 47.6% |
2nd Year | 32.0% | 25.1% |
3rd Year | 24.3% | 18.2% |
4th Year | 12.9% | 9.0% |
Postgraduate | 0.9% | 0.0% |
Working | 4.9% | 0.1% |
Monthly living expenses | Â | Â |
Less than 1000 Yuan | 30.8% | 17.0% |
1001–1500 Yuan | 54.0% | 41.8% |
1501–2500 Yuan | 10.4% | 26.9% |
More than 2500 Yuan | 4.7% | 14.3% |
Experience in online shopping | Â | Â |
Less than 1Â year | 6.0% | 5.7% |
1–3 years | 37.6% | 37.6% |
3–6 years | 41.1% | 40.3% |
More than 6Â years | 15.4% | 16.4% |