The impact of perceived customer discrimination on negative word-of-mouth: the mediating role of customer embarrassment

Future Business Journal

Table 2 Mean, standard deviation, and correlation

		1	2	3	4	5
1	Overt discrimination	1.00
2	Subtle discrimination	0.214**	1.00
3	Service-level discrimination	0.226**	0.235**	1.00
4	Customer embarrassment	0.245**	0.309**	0.257**	1.00
5	Negative word-of-mouth	0.283**	0.348**	0.302**	0.417**	1.00
Mean		3.86	4.02	3.86	4.11	4.17
Standard deviation		0.73	0.69	0.67	0.63	0.65