Table 1 Study demographics

From: The impact of perceived customer discrimination on negative word-of-mouth: the mediating role of customer embarrassment

	%	N
Gender
Male	69.0	174
Female	31.0	78
Service Sector
Banking	16.67	42
Transportation	14.29	36
Medical	10.32	26
Utilities	20.63	52
Restaurant	19.84	50
Event management	18.25	46
Age
Less than 21	28.57	72
21–25	49.21	124
Above 25	22.22	56
Academic level
School	8.33	21
College	29.76	75
University	61.90	156

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