From: Self-expressiveness and hedonic brand affect brand love through brand jealousy
 | 1 | 2 | 3 | 4 |
---|---|---|---|---|
Brand jealousy | 0.894 | Â | Â | Â |
Brand love | 0.249 (0.28) | 0.736 | Â | Â |
Hedonic brand aspect | 0.265 (0.31) | 0.538 (0.66) | 0.747 | 0.25 |
Self-expressiveness | 0.266 (0.30) | 0.580 (0.67) | 0.496 (0.59) | 0.771 |