Skip to main content

Table 10 Degree of mediation through VAF

From: Modeling the enablers of online consumer engagement and platform preference in online food delivery platforms during COVID-19

H

Mediated paths

Indirect path I = (a*b*c)

Direct path (D = T-I)

Total effect(T)

VAF(I/T)

Results

H4a

PI → OCE → PFP

0.15

0.10

0.21

71%

Partial mediation

H4b

SC → OCE → PFP

0.16

0.72

0.60

26%

Â