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Future Business Journal

Table 1 Variables, number of items, and latest validation sources

From: Effect of Web atmospherics and satisfaction on purchase behavior: stimulus–organism–response model

Variable

No. of items

Items source

Recent validation

Effectiveness of information (EIC)

5

[10]

[1]; [41]

Website entertainment (WE)

5

[39]

[11]; [41]

Website informativeness (WI)

4

[41]

[41]

Website satisfaction (WS)

3

[10]

[1]; [41]

Purchase intention (PI)

4

[18]

[1]; [44]

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